Square Online Review | Features, Pricing, Pros & Cons

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Square Online Store Overview

Square Online Store is a platform for creating and managing an online store, offered by Square Inc. It allows merchants to sell products and services through their website, accept payments, manage inventory, and process orders. The platform is integrated with Square’s payment processing system, providing a streamlined checkout experience for customers.

Square Online Store also offers customizable themes and a suite of tools for marketing and sales, making it a comprehensive solution for small businesses looking to establish or expand their online presence.

 Square Online Features

Square Online Store is a website builder and e-commerce platform that offers the following features:

  1. Customizable website templates: Square Online Store offers a variety of website templates that can be easily customized to fit your brand’s aesthetic.

  2. Product management: Square Online Store allows you to manage your products, including adding new items, editing existing ones, and organizing them into categories.

  3. Inventory tracking: Square Online Store keeps track of your inventory levels and updates them in real time as orders are placed.

  4. Order management: Square Online Store allows you to view and manage your orders from a central location.

  • Payment processing: Square Online Store integrates with Square’s payment processing platform, allowing you to easily accept payments for your products.

  • Shipping and tax calculations: Square Online Store calculates shipping and tax for you, making it easier to manage your store.

  • Mobile optimization: Square Online Store is optimized for mobile devices, ensuring that your store looks great and is easy to use on any device.

  • Customer management: Square Online Store allows you to view and manage customer information, including order history and customer data.

  • Marketing tools: Square Online Store includes tools to help you market your store, including email campaigns, social media integrations, and SEO optimization.

Square Online Pricing

Square Online Store has a simple pricing structure that includes a 2.9% + 30 cents per transaction fee for all online sales processed through the platform.

There are no monthly fees or hidden costs. Additionally, there is no long-term commitment required, so you can use the platform for as long or as little as you like.

For instance, you can update to:

Professional: $16 per month, approximately $12 per month annually

Performance: $26 a month, or $29 per month yearly

Premium: $72 per month, or $79 per month yearly.

It’s important to note that there may be additional fees for using other Square services, such as its payment processing or invoicing features. It’s best to review Square’s pricing page for the most up-to-date information.

Square Online Pros and Cons

Pros of Square Online Store:

  1. Easy to use: Square Online Store is designed to be user-friendly, with a simple interface and drag-and-drop website builder.

  2. Affordable: Square Online Store’s pricing structure is straightforward and affordable, with no monthly fees and low transaction fees.

  3. Integrated payment processing: Square Online Store integrates with Square’s payment processing platform, making it easy to accept payments for your products.

  4. Mobile optimization: Square Online Store is optimized for mobile devices, ensuring that your store looks great and is easy to use on any device.

  5. Marketing tools: Square Online Store includes marketing tools, such as email campaigns and social media integrations, to help you reach your target audience.

  • Cons of Square Online Store:
    1. Limited customization options: Square Online Store offers a limited selection of customizable templates, which may not be suitable for more complex or unique store designs.

    2. Limited integrations: Square Online Store has limited integrations with third-party platforms, which may limit its capabilities for some users.

    3. Limited support: Square Online Store offers limited support options, with no phone support and limited live chat support.

    4. Limited inventory management: Square Online Store’s inventory management features are basic, which may not be suitable for larger or more complex stores.

    5. No multi-language support: Square Online Store does not currently support multiple languages, limiting its usefulness for international stores.

Square Online Store Customer Service & Technical Support

 

Customer support is available to all customers, regardless of their plan. The following are the various support options:

  • Telephone: Phone support is available from Monday to Friday, 6 AM to 6 PM PST, and Saturday to Sunday, 8 AM to 5 PM PST.
  • Email: 24/7 support can be obtained through email.
  • Live Chat: Live chat is available from Monday to Friday, 6 AM to 6 PM PST, and Saturday to Sunday, 8 AM to 5 PM PST.
  • In-Software Help: The help center can be accessed from the Square Online dashboard.
  • Videos: Square has a YouTube channel that features videos on all its products, including Square Online.
  • Blog: Square’s Town Square blog provides regular updates on payment processing and business management with Square.
  • Social Media: Square is active on Twitter, Facebook, YouTube, and Instagram.
 

Square Online Users Review

Positive Reviews:

   Most users have reported positive experiences with Square Online. Here’s what they           highlight:

  • Free Option: It’s impressive that you can create a full-fledged online store for just the cost of processing payments. This is a rare offering and Square makes it possible.
  • Easy Setup: Square Online’s design tools make it simple for even beginners to launch their store quickly. The store can be synced with Square POS, which speeds up product importation.
  • Flexibility: You can sell a variety of products through your online store, including digital and physical products and even orders and event tickets.
  • Negative Reviews: Although Square Online is a relatively new service and users seem generally satisfied,  they do identify some drawbacks such as:
  • Limited Templates: Template options are limited and customizing designs can be difficult. Your customization options for the website will be restricted. Limited Payment Options: Square Online has limited payment options, requiring users to process payments through Square, Google Pay, or Apple Pay. PayPal can be added as an option on the Performance and Premium plans. In comparison, most eCommerce providers offer at least 40 payment options to choose from.

SECURITY

Square Online provides a secure eCommerce solution with all the necessary safety features. It is Level 1 PCI compliant and uses SSL/TLS encryption for maximum security. To ensure the safety of its service, Square Online undergoes regular vulnerability testing and operates a public bug bounty program. In addition, Square continually releases updates and patches to enhance the security of its platform.

FINAL VERDICT

Square Online is a suitable option for Square retailers. It seamlessly integrates with Square’s other products and, if storage requirements are limited to 500MB, the application, hosting, and service can be obtained for free.

However, Square Online has some limitations in terms of features. Additionally, the paid plans offered by Square Online may not offer enough value for the price compared to the competition. For example, both Shopify and 3dcart offer plans at $29/month that offer more features and functionality than Square Online’s similarly priced plan.